How LAist appears in ChatGPT, Perplexity, Claude, and Google AI Overviews

A free AI-visibility snapshot for LAist (laist.com) — a public-radio newsroom based in Los Angeles, CA.

Overall AI visibility
laist.com
54/100
Grade F

Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), LAist is rarely cited by the engines we tested, with an overall 54/100 score. The largest open lift is on the engines below where LAist's articles are missing structured signals other public-radio newsroom sites of the same size already publish.

ChatGPT
51
Crawler: GPTBot
GPTBot is allowed but article-level structured data is thin.
Perplexity
32
Crawler: PerplexityBot
PerplexityBot blocked or paywalled before the lede.
Claude
76
Crawler: ClaudeBot
ClaudeBot crawls clean HTML; Anthropic citations appear for evergreen pieces.
Google AI Overviews
57
Crawler: Google-Extended
AIO surfaces the site occasionally; missing FAQ + speakable hurts.

What LAist can ship this week

  1. Publish a `/llms.txt` at the root that maps your beats, reporter bios, and the canonical URL for each topic.
  2. Mark paywalled body content with `cssSelector` exclusions but leave the lede + first 200 words free — that's what answer engines quote.
  3. Server-render every article. JS-only shells fail GPTBot's HTML fetch and quietly drop you out of citations.
  4. Add `<script type="application/ld+json">` NewsArticle schema with `speakable`, `dateline`, and `isAccessibleForFree` to every story page.
  5. Add an XML sitemap entry for every article within an hour of publish so crawl latency for AI bots stays under 60 minutes.
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