How Mission Local appears in ChatGPT, Perplexity, Claude, and Google AI Overviews
A free AI-visibility snapshot for Mission Local (missionlocal.org) — a nonprofit newsroom based in San Francisco, CA.
Overall AI visibility
missionlocal.org
63/100
Grade D
Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), Mission Local is rarely cited by the engines we tested, with an overall 63/100 score. The largest open lift is on the engines below where Mission Local's articles are missing structured signals other nonprofit newsroom sites of the same size already publish.
ChatGPT
60
Crawler: GPTBot
GPTBot is allowed but article-level structured data is thin.
Perplexity
41
Crawler: PerplexityBot
PerplexityBot blocked or paywalled before the lede.
Claude
85
Crawler: ClaudeBot
ClaudeBot crawls clean HTML; Anthropic citations appear for evergreen pieces.
Google AI Overviews
66
Crawler: Google-Extended
AIO surfaces the site occasionally; missing FAQ + speakable hurts.
What Mission Local can ship this week
- Mark paywalled body content with `cssSelector` exclusions but leave the lede + first 200 words free — that's what answer engines quote.
- Server-render every article. JS-only shells fail GPTBot's HTML fetch and quietly drop you out of citations.
- Add `<script type="application/ld+json">` NewsArticle schema with `speakable`, `dateline`, and `isAccessibleForFree` to every story page.
- Add an XML sitemap entry for every article within an hour of publish so crawl latency for AI bots stays under 60 minutes.
- Add a public reporter bio page for every byline with `Person` schema, beats, and a sample of recent articles.
If you work at Mission Local — or any other nonprofit newsroom — the same audit, but live and continuous on every article you publish, is what Mani does.
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