How WBEZ Chicago appears in ChatGPT, Perplexity, Claude, and Google AI Overviews
A free AI-visibility snapshot for WBEZ Chicago (wbez.org) — a public-radio newsroom based in Chicago, IL.
Overall AI visibility
wbez.org
60/100
Grade D
Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), WBEZ Chicago is rarely cited by the engines we tested, with an overall 60/100 score. The largest open lift is on the engines below where WBEZ Chicago's articles are missing structured signals other public-radio newsroom sites of the same size already publish.
ChatGPT
57
Crawler: GPTBot
GPTBot is allowed but article-level structured data is thin.
Perplexity
38
Crawler: PerplexityBot
PerplexityBot blocked or paywalled before the lede.
Claude
82
Crawler: ClaudeBot
ClaudeBot crawls clean HTML; Anthropic citations appear for evergreen pieces.
Google AI Overviews
63
Crawler: Google-Extended
AIO surfaces the site occasionally; missing FAQ + speakable hurts.
What WBEZ Chicago can ship this week
- Add `<script type="application/ld+json">` NewsArticle schema with `speakable`, `dateline`, and `isAccessibleForFree` to every story page.
- Add an XML sitemap entry for every article within an hour of publish so crawl latency for AI bots stays under 60 minutes.
- Add a public reporter bio page for every byline with `Person` schema, beats, and a sample of recent articles.
- Allow `GPTBot`, `PerplexityBot`, `ClaudeBot`, `anthropic-ai`, `Google-Extended`, and `Applebot-Extended` in `https://wbez.org/robots.txt`.
- Cross-link each article from at least two evergreen topic pages so AI engines can find it after the homepage rotates it off.
If you work at WBEZ Chicago — or any other public-radio newsroom — the same audit, but live and continuous on every article you publish, is what Mani does.
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