How The Dallas Morning News appears in ChatGPT, Perplexity, Claude, and Google AI Overviews
A free AI-visibility snapshot for The Dallas Morning News (dallasnews.com) — a regional daily based in Dallas, TX.
Overall AI visibility
dallasnews.com
60/100
Grade D
Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), The Dallas Morning News is rarely cited by the engines we tested, with an overall 60/100 score. The largest open lift is on the engines below where The Dallas Morning News's articles are missing structured signals other regional daily sites of the same size already publish.
ChatGPT
73
Crawler: GPTBot
GPTBot reaches the site and recent articles surface in citations.
Perplexity
54
Crawler: PerplexityBot
PerplexityBot allowed but author entities aren't strongly linked.
Claude
35
Crawler: ClaudeBot
ClaudeBot blocked or anthropic-ai variant disallowed in robots.txt.
Google AI Overviews
79
Crawler: Google-Extended
Google AI Overviews include the site for breaking and explainer queries.
What The Dallas Morning News can ship this week
- Add `<script type="application/ld+json">` NewsArticle schema with `speakable`, `dateline`, and `isAccessibleForFree` to every story page.
- Add an XML sitemap entry for every article within an hour of publish so crawl latency for AI bots stays under 60 minutes.
- Add a public reporter bio page for every byline with `Person` schema, beats, and a sample of recent articles.
- Allow `GPTBot`, `PerplexityBot`, `ClaudeBot`, `anthropic-ai`, `Google-Extended`, and `Applebot-Extended` in `https://dallasnews.com/robots.txt`.
- Cross-link each article from at least two evergreen topic pages so AI engines can find it after the homepage rotates it off.
If you work at The Dallas Morning News — or any other regional daily — the same audit, but live and continuous on every article you publish, is what Mani does.
Start a 7-day free trial →
$20/mo after trial. No card to start. See integrations.