Free AI tools for newsroomsAI visibility checkerThe Forum of Fargo-Moorhead

How The Forum of Fargo-Moorhead appears in ChatGPT, Perplexity, Claude, and Google AI Overviews

A free AI-visibility snapshot for The Forum of Fargo-Moorhead (inforum.com) — a regional daily based in Fargo, ND.

Overall AI visibility
inforum.com
64/100
Grade D

Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), The Forum of Fargo-Moorhead is rarely cited by the engines we tested, with an overall 64/100 score. The largest open lift is on the engines below where The Forum of Fargo-Moorhead's articles are missing structured signals other regional daily sites of the same size already publish.

ChatGPT
45
Crawler: GPTBot
GPTBot likely blocked or pages return JS-only shells.
Perplexity
89
Crawler: PerplexityBot
PerplexityBot ingests the archive; bylines and datelines are extracted.
Claude
70
Crawler: ClaudeBot
ClaudeBot crawls clean HTML; Anthropic citations appear for evergreen pieces.
Google AI Overviews
51
Crawler: Google-Extended
AIO surfaces the site occasionally; missing FAQ + speakable hurts.

What The Forum of Fargo-Moorhead can ship this week

  1. Add an XML sitemap entry for every article within an hour of publish so crawl latency for AI bots stays under 60 minutes.
  2. Add a public reporter bio page for every byline with `Person` schema, beats, and a sample of recent articles.
  3. Allow `GPTBot`, `PerplexityBot`, `ClaudeBot`, `anthropic-ai`, `Google-Extended`, and `Applebot-Extended` in `https://inforum.com/robots.txt`.
  4. Cross-link each article from at least two evergreen topic pages so AI engines can find it after the homepage rotates it off.
  5. Publish a `/llms.txt` at the root that maps your beats, reporter bios, and the canonical URL for each topic.
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