How The Indianapolis Star appears in ChatGPT, Perplexity, Claude, and Google AI Overviews
A free AI-visibility snapshot for The Indianapolis Star (indystar.com) — a regional daily based in Indianapolis, IN.
Overall AI visibility
indystar.com
67/100
Grade C
Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), The Indianapolis Star is inconsistently cited by the engines we tested, with an overall 67/100 score. The largest open lift is on the engines below where The Indianapolis Star's articles are missing structured signals other regional daily sites of the same size already publish.
ChatGPT
80
Crawler: GPTBot
GPTBot reaches the site and recent articles surface in citations.
Perplexity
61
Crawler: PerplexityBot
PerplexityBot allowed but author entities aren't strongly linked.
Claude
42
Crawler: ClaudeBot
ClaudeBot blocked or anthropic-ai variant disallowed in robots.txt.
Google AI Overviews
86
Crawler: Google-Extended
Google AI Overviews include the site for breaking and explainer queries.
What The Indianapolis Star can ship this week
- Server-render every article. JS-only shells fail GPTBot's HTML fetch and quietly drop you out of citations.
- Add `<script type="application/ld+json">` NewsArticle schema with `speakable`, `dateline`, and `isAccessibleForFree` to every story page.
- Add an XML sitemap entry for every article within an hour of publish so crawl latency for AI bots stays under 60 minutes.
- Add a public reporter bio page for every byline with `Person` schema, beats, and a sample of recent articles.
- Allow `GPTBot`, `PerplexityBot`, `ClaudeBot`, `anthropic-ai`, `Google-Extended`, and `Applebot-Extended` in `https://indystar.com/robots.txt`.
If you work at The Indianapolis Star — or any other regional daily — the same audit, but live and continuous on every article you publish, is what Mani does.
Start a 7-day free trial →
$20/mo after trial. No card to start. See integrations.