How Tulsa World appears in ChatGPT, Perplexity, Claude, and Google AI Overviews
A free AI-visibility snapshot for Tulsa World (tulsaworld.com) — a regional daily based in Tulsa, OK.
Overall AI visibility
tulsaworld.com
68/100
Grade C
Across the four AI engines we audit (ChatGPT, Perplexity, Claude, and Google AI Overviews), Tulsa World is inconsistently cited by the engines we tested, with an overall 68/100 score. The largest open lift is on the engines below where Tulsa World's articles are missing structured signals other regional daily sites of the same size already publish.
ChatGPT
65
Crawler: GPTBot
GPTBot is allowed but article-level structured data is thin.
Perplexity
46
Crawler: PerplexityBot
PerplexityBot blocked or paywalled before the lede.
Claude
90
Crawler: ClaudeBot
ClaudeBot crawls clean HTML; Anthropic citations appear for evergreen pieces.
Google AI Overviews
71
Crawler: Google-Extended
Google AI Overviews include the site for breaking and explainer queries.
What Tulsa World can ship this week
- Cross-link each article from at least two evergreen topic pages so AI engines can find it after the homepage rotates it off.
- Publish a `/llms.txt` at the root that maps your beats, reporter bios, and the canonical URL for each topic.
- Mark paywalled body content with `cssSelector` exclusions but leave the lede + first 200 words free — that's what answer engines quote.
- Server-render every article. JS-only shells fail GPTBot's HTML fetch and quietly drop you out of citations.
- Add `<script type="application/ld+json">` NewsArticle schema with `speakable`, `dateline`, and `isAccessibleForFree` to every story page.
If you work at Tulsa World — or any other regional daily — the same audit, but live and continuous on every article you publish, is what Mani does.
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